The driving force
district m only exists because of the ingenuity of its founders, lesdership team, the employees that support the business, and investments that has made district m a leader in programmatic advertising.
Our vision
Become the leading omnichannel digital advertising exchange through the development of a fair, transparent and efficient marketplace and solutions, facilitating inventory transactions between advertisers and publishers.
Our key pillars
Technology
Innovative proprietary technology to lead market evolution.
Efficiency
Full supply chain control, maximizing the working media for our clients.
Transparency
We offer complete transparency in the supply chain from advertiser to publisher.
Quality
Delivering excellence to our clients by promoting our quality inventory.
Talent
An energetic team of 100+ technology and advertising experts focused on customer success.
$20M total raised
Built successfully with key investors who sustain our hypergrowth model.
Built for the future
Privacy
New privacy rules are being written for the next chapter of our industry, embracing them represents a great opportunity to lead a new wave of ad tech.
Video & Connected TV
As digital video and linear TV converge, more and more advertising spend will become programmatic, creating new opportunities for our platforms.
Mobile & Omnichannel
Ad supported business models are changing to include new mediums and devices, with mobile at the center. Supporting a wider range of formats and channels will be key.
Data & AI
Data and transparency are already a fundamental pillar of our platforms.
The next step is to unlock more of its potential with machine learning and AI.
Leadership team
JF Cote
President & CEO, Co-founder
Pat Marin
Partnerships & Co-founder
Dom Fortin
CTO & Co-founder
Benoit Skinazi
SVP Sales & Co-founder
Luc Marsolais
SVP Business Development & Operations, Co-founder
Ken Poon
VP Technology
Natacha Brind’Amour
Director People
Louis-Charles Genest
VP Finance & Administration
Board of directors
JF Cote
President & CEO, Co-founder
Pat Marin
Co-Founder & Partnerships
Anne-Marie Laberge
SVP, Global Brands & Communications, BRP
John Di Bert
Martin Gauthier
Co-Founder & President – Sid Lee
Martin Tremblay
CEO, Solotech / Former CEO Warner Bros & CEO Ubisoft
Board of advisors
Rory Capern
Former Managing Director Twitter Canada, Key role at Google, Microsoft & BCG
Mathieu Laflamme
Partner, McCarthy Tétrault
“
From the get-go, I was in love with the management team. I loved the vision and I love the energy of the business.
— Martin Tremblay
CEO, Solotech / Former CEO Warner Bros & CEO Ubisoft
I feel extremely privileged to be part of this extraordinary story of growth which, I am sure, will take district m to the highest peaks.
— Mathieu Laflamme
Partenaire, McCarthy Tétrault
As soon as I met the district m team, I knew the company had everything it needed to be an industry leader.
— André Petitclerc
Director, Investissement Québec
“
I am obsessed with human connection. Contextualization, personalization, and timeliness are key to humanizing our brands and connecting with the hearts and minds of consumers. And that is what district m enables.
— Anne Marie Laberge
SVP, Global Brands & Communications, BRP
Check out our open opportunities
Interested in becoming a districter? We’d love to meet you! Check out our open opportunities.
Get in touch with one of our experts
If you’re interested in learning more about how we can help your business, reach out to us!