Should you advertise in a time of crisis?

What’s the current situation?

  • Nearly a quarter (24%) of businesses have paused all advertising spend for the rest of Q1 & Q2.
  • Digital ad spend is down 33%.
  • Traditional media is down 39%.

Time for the real questions. Should you advertise in a time of crisis ?

Throughout this report, you will discover visual representations of data we compiled over the last month, a list of pros and cons and a checklist of best practices to help with your advertising needs. Fill the form on the right to get access to the whitepaper now.

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